Vincek’s march is being held on the occasion of St. Vincent, the patron saint of growers. Vincek’s campaign aims to present to the Croatian and the general public the surroundings of Mursko Sredisce and part of upper Međimurje. Along the way, one wants to draw attention to geographical, cultural and historical features.
Many believe that it is precisely on Vincekovo, that is, on January 22, that the “official” start of the vine’s vegetative cycle is over, and usually that day the winemakers wish a happy new wine year. Walking through the wine-growing hills of Međimurje is complemented by meetings with local winegrowers and various cultural events.